As part of the LIVESTRONG Challenge Team, I can tell you we?re always trying to think of new ways to engage our participants. When we started discussing last year?s series, it became evident that each Challenge team member remembered a 2008 city for a different reason. This is because each city within the LIVESTRONG Challenge Series has its own set of participant stories, its own personality and its own sense of city pride. Even members of our own team preferred certain cities because of the people they met there or the energy they felt on-event.
If you participated in 2008, I?m sure you?re thinking, ?Well, surely my city was the best,? and that?s precisely the point! Today, we?re starting a rally that allows you to show us your city?s LIVESTRONG spirit before we even show up for the event. (Just think you could be our favorite in no time.)
Here are the rules:
For one day only, starting at 12:01(PT) on Wednesday, April 22 and ending at 11:59 (PT) on Wednesday night, April 22, we?re offering $15 OFF registration for the LIVESTRONG Challenge. Register now and enter ?SPIRIT09? as the discount code to receive this special price. Share the discount with your friends and family, but remember the discount applies on that day ONLY and ONLY to new registrants. The city with the most new registrants in 24 hours will get recognized by the Lance Armstrong Foundation?s Facebook and Twitter accounts as having the most city spirit.
But wait, there?s more. And trust us, the prize gets even sweeter.
Participation is just the first step to making the LIVESTRONG Challenge a success; fundraising is another important component. Starting today, the LIVESTRONG Challenge Team will track the fundraising efforts made in each city. To help you rally your fellow participants, our homepage will be transformed so that you can monitor how your city is faring next to each of the others. Check back weekly to see the results and hear more from your city as guest bloggers take over the LIVESTRONG blog.
Over the next two weeks, every dollar will count and on May 8*, the city that has raised the most money will receive a video from Lance thanking them for their hard work. That?s right, international recognition from the man himself.
Mark your calendars; we?ll announce the winner around 9am (CT) and post the video for all to see.
Register now and show us your city spirit!
Go to www.livestrongchallenge.org to register NOW…hurry!
*Results will be calculated as of 7 p.m. CT on May 7, 2009.